Mexico City Market Celebrates 25th Anniversary

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November 27, 2007

The Chief of the Government of the City of Mexico, Mr Marcelo Ebrard Casaubón, has praised the role of food markets in Mexico highlighting the socio-economic benefits they bring to communities. Mr Ebrard noted the importance of the Central Wholesale Market of Mexico City (CEDA) to the ongoing livelihood of small producers, growers and independent retailers and businesses throughout the region. He praised the success of modernisation projects in the markets infrastructure, including recent investments in security and logistical services. Mr Raymundo Collins Flores, CEDA General Director and Administrator, informed that improved security on the market have had a significant and positive impact on the wellbeing of traders and personnel and had helped raise the professionalism of the market’s services in general. Over 200 cameras strategically placed on the market supported by a police presence within 3minutes of any incident 24hours a day has seen a 90% drop in the assaults and robberies on the market in 2007 alone. A review of parking and transport logistics is now underway. Around 3,000 employees, traders and guests celebrated the 25th Anniversary of the Central Wholesale Market of the City of Mexico (CEDA) on 22 November. Celebrations began with a Church service conducted by the Bishop Victor Sanchez Espinosa. A formal ceremony was followed by a spectacle featuring a number of musical artists including popular singer Dulce. The event concluded with the enormously successful Lucha Libre Wrestling Show. World Union of Wholesale Markets (WUWM) Secretary General, Maria Cavit, attended the 25th Anniversary and praised ongoing developments of the market. She noted the success of the market in fulfilling its public service role and meeting the objectives of guaranteeing the food supply to Mexico City. The market was decreed a public service in 1983 and aims to improve producer income, determine prices, organise and modernize the sale of fruit, vegetable and groceries, and provide access to basic fresh produce for low income consumers. In recognition of its growing international importance, CEDA will host the first annual Conference of the World Union of Wholesale Markets (WUWM) from 23-25 April 2008. Under the theme of Market Visions with Results, the conference will discuss issues related to market network strategies, new operations and developments, sustainable waste management and the socio-economic benefits of markets today. Markets from more than 30 countries of the world are expected to participate in this WUWM event. With an annual turnover of 9 billion USD and employing some 70,000 people, the market plays a significant role in the lives of many Mexicans with an influence that extends far beyond the city, impacting the food distribution chain throughout the entire country. A total of 328ha in size, the market has more than 300 hectares dedicated to commercial activity, making it one of the largest wholesale markets in the world today. An average of 25,000 tonnes of fresh food products are traded daily with over 80% destined for the metropolitan area of Mexico which now boasts some 20million inhabitants. The CEDA supply network covers 317 public markets, 29 commercial plazas or malls, 380 supermarkets, 15 chain retailers, over 1,160 ambulant street markets, and a countless number of independent retailers. More than 55,000 delivery vehicles enter the market each day along with over 300,000 visitors.