WUWM Market Award Winners Decided!

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October 27, 2011
Wholesale market finalists from 9 countries competed for a World Union of Wholesale Markets (WUWM) gold, silver and bronze Award during a WUWM Conference hosted by Shenzhen Agricultural Market Products Co Ltd (SZAP) in Shenzhen, China from 18-21 October.

Responding to the theme: "Excellence in establishing the link between the market and local producers”, the winners were acknowledged in a ceremony held during the closing dinner of the conference on 21 October.

The wholesale market to win gold was the Marché de Gros Lille – the wholesale market of the city of Lille in France - a 40year old market with an annual turnover (2010) of 180,000 tonne and Euro 180 million. The 38ha market provides premises to 98 businesses selling fish, flowers, fruit & vegetables, and serves an average of 2,000 customers daily.

The WUWM Award judging panel included: Mr Christo Groenewald, Former Director of Tshwane Market in Pretoria, South Africa; Mr Steve Davies, Senior Vice-President of the Project for Public Spaces (PPS), in the USA; and Mr Jørgen Høeg Pedersen, former CEO of Copenhagen Market in Denmark.

The Lille Market was awarded gold in recognition of its activities to create value for producers via an “ASHA” certification programme which demonstrably supports high quality while providing producers with fair returns and recognition without impacting price.

Silver was awarded to the Garak Market in Seoul, Korea for its efforts to link producers with consumers, and connect cities with rural areas. The market offers financial support and incentives to local producers and operates/promotes a number of activities which pursue sustainable relations with farm villages. The Garak Market was established in 1985 and is 55 ha in size with an annual tonnage of some 2,400,000 (2009) of fish, fruit and vegetables.

The market of New Covent Garden in London, UK was awarded the bronze for its 2009-2011 local food project. In 2007 some 30% of the market’s wholesalers sold no local produce, however thanks to the food project that number was reduced to 6% by 2010. New Covent Garden Market is 22ha in size with an annual (2010) turnover of £580m. The market is home to over 200 businesses trading in fresh fruit, vegetables and flowers.

Due to the difficult process of identifying just three award winning markets from the high-quality submissions received, a WUWM Certificate of Merit was also granted. This award was given to Sydney Markets in Australia for providing producers with an environment that supports competitive trade and effective distribution, maximising time efficiencies and minimising costs. Some 98% of produce distributed through the market is locally grown and over 20,000 national growers rely on the markets modern, efficient and technologically advanced facilities and services.

If you would like more information on these award or the winning submissions please contact the WUWM Secretary General.