WUWM Endorses Global Initiative for International Day of Fruits and Vegetables

November 18, 2024

We are proud to announce that the World Union of Wholesale Markets has officially endorsed a groundbreaking global initiative to establish an International Day of Fruits and Vegetables. This landmark decision was made during our 2024 General Assembly in Rimini, Italy. 

In partnership with Chile, the Food and Agriculture Organization (FAO), and the Alliance for a 5-a-Day for Better Health, this initiative will focus on: 

• Raising awareness about the vital health benefits of fruits and vegetables 

• Promoting daily consumption for improved nutrition worldwide 

• Supporting sustainable agricultural practices to protect our planet 

• Fighting food waste and loss throughout the supply chain 

This initiative is a powerful step towards enhancing global food security, improving public health, and advancing sustainable agriculture. 

Let us work together to make the International Day of Fruits and Vegetables a reality! By supporting this global movement, we can create a lasting impact on our food systems and the well-being of communities everywhere. 

Join us in making a difference!